​Transforming a $4bn Portfolio's Enterprise Planning at a Global Athletic Apparel Brand
Our client is a global athletic apparel company, known for combining performance innovation with lifestyle design. With rapid growth across digital and international channels, their annual planning process had outgrown legacy tools like spreadsheets and SharePoint. They needed a modern platform to streamline intake, improve visibility, and enable confident, data-driven decision-making across a $4 billion portfolio.
Background
The client's enterprise-wide Annual Operating Plan process was historically managed through hundreds of business case Excel files hosted on SharePoint. This manual approach led to version control issues, duplicated effort, slow leadership reporting, and unclear prioritization. All programs were treated with the same fidelity regardless of type, creating excessive workload and inefficiencies across teams.
Approach
The client partnered with Gravitas to implement Laminarâ„¢, a secure and scalable PPM solution that digitized the entire Annual Operating Plan and Program Governance lifecycle.
Capabilities Enabled
Tailored digital intake by initiative type (new, incremental, continuing).
Real-time dashboards with multi-year CapEx/OpEx financial rollups.
Auto-generated leadership summaries for faster executive alignment.
Structured collaboration: version tracking, autosave, role-based access.
Full lifecycle visibility from intake to approval, activation, and updates.
Secure Microsoft 365 integration with governance by FP&A and Enterprise Planning teams.
Outcomes
500+ Users Onboarded across global teams and super users.
10+ Hours Saved per User through automation and streamlined intake.
Faster Decisions with real-time rollups and leadership dashboards.
Improved Planning from intake to funding with full transparency.
$4bn Portfolio Managed entirely through Laminar.
"By digitizing business cases, we reduced workload, simplified the process, and enhanced the user experience. What used to be a ‘giant book’ of business cases is now a streamlined, digital interface, with real-time visibility and targeted inputs." - Vice President, Enterprise Planning & Governance
"Laminar is used by our team for Phase Zero planning even before ideas make to the wider audience for review. Also, it would be helpful to know what other teams are submitting. In the past we often duplicated work. With Laminar’s integration with Microsoft Teams, collaboration becomes seamless and easy." - Focus Group Participant
"What stood out about Laminar was how seamlessly it would bring structure to our intake process, without overwhelming our teams. It offered the right balance of governance and usability, which is rare to find in enterprise tools." - Director of Enterprise Governance
About Laminarâ„¢
Laminarâ„¢ empowers mid-sized enterprises with Fortune 500 best practices, enabling disciplined governance, real-time portfolio insights for faster and smarter decisions.
Laminar™ PPM leverages the Microsoft® Stack to deliver seamless integration, enterprise-grade security, and familiar tools like Azure, Power BI, and Microsoft 365. Empower your teams with smarter collaboration and data-driven decision-making—all in a solution you trust. Visit us on the Microsoft App Store.
Key outcomes
$2mn
recurring cost savings impact
5x
engagement ROI
12 weeks
from start to launch