
QSR AND FAST CASUAL
QSR Growth and Performance Consulting
We help multi unit QSR brands and private equity backed platforms accelerate franchise growth, improve store level profitability, and execute transformation at scale.
From franchise expansion to EBITDA improvement, we combine strategy, execution, and data to deliver measurable outcomes across your network. Most of our clients engage us when growth slows, margins compress, or execution becomes difficult to manage across locations.
Trusted by multi unit operators and private equity backed consumer brands










WHERE PERFORMANCE BREAKS DOWN
Why QSR Growth Breaks at Scale
Growth in QSR is not linear.
What works at 20 locations often breaks at 100. What works at 100 breaks at 300.
As brands scale, complexity increases across operations, franchise development, and decision making.
Without the right structure, growth slows, margins compress, and execution becomes harder to manage.
Franchise growth becomes inconsistent
Marketing spend increases, but franchise lead quality declines and conversion becomes unpredictable.
Store level profitability erodes
Rising costs, operational inefficiencies, and lack of visibility make it difficult to maintain strong unit economics across locations.
Leadership loses real time visibility
Data is fragmented across systems, making it difficult to understand performance across the network and act quickly.
Strategic initiatives stall
ERP upgrades, digital transformation, and operational initiatives lose momentum due to unclear ownership and lack of execution discipline.
At this stage, incremental improvements are not enough. QSR brands need a structured approach to growth, performance, and execution, supported by the right operating model, data, and governance.
WHAT WE DO
QSR Consulting Services
We partner with QSR brands to solve the most critical challenges in growth, profitability, and execution.
Our work spans franchise led QSR brands, corporate owned restaurant networks, and private equity backed platforms.

Franchise Growth and Expansion Strategy
We help QSR brands accelerate expansion by building a structured and scalable franchise growth engine.
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Franchise development strategy and market prioritization
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Lead generation and qualification optimization
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Franchise sales funnel design and conversion improvement

Performance Improvement and EBITDA Expansion
We work with operators and leadership teams to improve unit economics and drive sustainable profitability across the network.
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Store level profitability analysis and benchmarking
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Cost optimization and SG&A reduction
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Menu, pricing, and margin optimization
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Operational efficiency and labor model improvements

AI Powered Growth and Automation
We leverage AI to improve franchise development, marketing performance, and operational efficiency.
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AI driven lead qualification and scoring
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Marketing and campaign optimization
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Workflow automation across growth and operations
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Predictive analytics for performance improvement

Data, Analytics, and Execution Visibility
We bring structure and transparency to complex operations by enabling real time visibility into performance and execution.
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Executive dashboards and KPI tracking
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Portfolio level reporting across locations
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PMO and transformation office setup
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Governance frameworks and accountability models
Where We Drive Growth, Profitability, and Performance
High Impact Use Cases
We focus on the areas that have the greatest impact on growth, profitability, and execution across multi unit QSR brands.
Franchise Lead Generation and Qualification
Capture and qualify high quality franchise leads in real time to accelerate pipeline growth and improve conversion rates.
Guest Experience and Store Operations
Improve satisfaction, retention, and operational consistency across locations to drive repeat visits and revenue growth.
Delivery Optimization and Conversion
Increase digital conversion, improve delivery performance, and drive higher repeat order rates across channels.
Store Level Performance Visibility
Gain real time visibility into store level performance, unit economics, and operational metrics across your network.
Expansion Strategy and M&A Prioritization
Prioritize expansion opportunities and improve acquisition outcomes through data driven strategy and disciplined evaluation.
Executive Decision Making and Performance Management
Enable faster, data driven decision making with structured reporting, dashboards, and performance governance.
These use cases are typically interconnected and delivered as part of a broader growth, performance, or transformation initiative.
OUR PLATFORM ADVANTAGE
Gravitas combines senior advisory with proprietary platforms to accelerate execution and drive measurable outcomes.
Unlike traditional consulting firms, we do not stop at strategy. We implement structured operating models and real time visibility tools that enable leadership teams to execute with speed and discipline.
Laminar Strategy™
Execute strategy with discipline through a centralized Transformation Office that provides real time visibility into priorities, risks, and progress.
Growth Hero™
Accelerate franchise growth with AI driven lead qualification and pipeline management that improves conversion and scalability.
Business Cockpit™
Enable faster executive decisions with real time dashboards across sales, operations, and finance.
Results achieved across multi unit QSR brands and private equity backed platforms.
$7.1M+
Revenue Growth
By improvement in NPS scores through a virtual audit center across 350+ locations for a Pizza Chain.
300%
increase in qualified lead conversations
Through Growth Hero™, an AI enabled revenue engine, improving the intake and qualification of inbound franchising leads across channels.
3x
Faster Franchise Sales Velocity
Shorter sales cycles and faster progression from lead to close through faster engagement, qualification, and conversion through the franchising developement funnel.
>95%
Reduction in Missed Opportunities
Near elimination of missed calls, inquiries, and follow ups.
5%
reduction in prime costs
From 62% to 57% through FP&A initiatives and targeted cost-optimization across FZ operations.
+81%
increase in franchisee engagement
For the world's largest sandwich chain through better internal communications, training, and operations support.
CLIENT OUTCOMES
Measurable Outcomes Across QSR Clients
We focus on delivering measurable outcomes that directly impact revenue growth, profitability, and execution.
How Subway Increased Franchisee Engagement 81% with a New Communications Platform
QSR & Fast Casual, Laminar™ Strategy Execution
Gravitas partnered with Subway to replace a legacy intranet serving 350K+ users. The new SaaS platform delivered 81% higher engagement, $2M in recurring savings, and 703K views in its first week.
How Blaze Pizza Increased Qualified Franchise Leads by 300% with AI Powered Lead Qualification
QSR & Fast Casual, AI Strategy, Growth Hero™
Blaze Pizza, a fast-growing QSR brand with over 350+ US locations transformed its franchise development pipeline using Gravitas’ Growth Hero™ AI CRM for franchising, resulting in a 300% increase in qualified leads, 3x faster sales velocity, and full clearance of a 36-month backlog.
GoTo Foods Case Study: International QSR Analytics Across a Multi Brand Portfolio
QSR & Fast Casual, Analytics
Gravitas helped Focus Brands, now GoTo Foods, build a Power BI analytics solution across international markets, driving a 12% lift in average regional sales after a 3 month pilot, 100% ROI, and 350+ leadership hours saved.
Turning promotional data into profit-driving offers
QSR & Fast Casual, CxO Advisory
Our client is an American fast-casual restaurant chain specializing in gourmet-style build-your-own burgers. They have experienced exponential growth over the past decade, expanding to 250+ stores across the US, Canada and internationally.
CASE STUDIES
Select QSR and Fast Casual Client Engagements





